Louisville's Best Heavy Hauling Company
The Objective
Our first step was to understand LC Hauling's requirements and preferences. They wanted a simple yet professional website that would provide information about their services, as well as allow new employees to apply online. The website was to include pages such as Home, About, Services, Reviews, Contact, and an Application page. It was very important to iron out the application page as this had been a sore spot in their onboarding process for years. Because they are a heavy hauling company, there are many forms new applicants need to fill out and they needed to streamline this process.
Color palette
Logo design
Typography
H1 - Poppins
H2 - Poppins
H3 - Poppins
H4 - Poppins
What's With the Pink?
LC Hauling not only takes pride in their mission to provide reliable hauling services, but also make a positive impact in their community. Their dedication to breast cancer awareness is a testament to this commitment.
LC Hauling is deeply committed to supporting breast cancer awareness. The reason for this is personal to them, as it has touched their family in a profound way. They have seen the impact that this disease can have on those affected and their loved ones, and they wanted to do their part to help. That's why they decided to make a bold statement by using exclusively pink trucks in their fleet. By doing so, they hope to bring attention to the importance of early detection and ongoing research efforts to find a cure. With each delivery they make, they hope to spread awareness and inspire others to get involved in the fight against breast cancer.
GOAT502MEDIA was honored to work with a company with such a noble cause. It's one thing to say you support they cause but when you commit the entire identity of your business, it really shows just how much they care and how much they want to help.
Development Phase
Given the requirements the LC Hauling team laid out for us, our team got right to work on creating a custom website tailored to their specific needs. As always, all of GOAT502MEDIA's websites are user-friendly, visually appealing and prioritize speed, security and responsiveness for all screen sizes. We chose clean and professional design elements that would convey a sense of reliability, expertise, and trustworthiness. The end result was a website that not only looks great, but also effectively communicates LC Hauling's brand message.
Analytics and SEO
One great thing about GOAT502MEDIA's monthly maintenance plan is our search and analytics reports. We made full use of this on the LC Hauling website. We made sure to optimize the site for search engines, so it would rank well in search results as well as create/maintain a Google Analytics account that tracks metrics like, page visits, scroll depth, form submissions, form abandonment, video views and more. All of this makes it easier for potential customers to find LC Hauling online, increasing their visibility and helping them to teach more customers.
Sophisticated Application
Conclusion
Finally, we tested the website thoroughly to ensure it was working as intended. Our team took great care in thoroughly testing the website before its launch, to ensure it was functioning optimally. During this testing phase, we ironed out any bugs that were discovered, to ensure the website was error-free. Once all the bugs were ironed out and LC Hauling was happy with the final product, we launched the website. The end result was a custom, professional website that was exactly what LC Hauling had envisioned.
In conclusion, creating LC Hauling's website was a challenging but rewarding project for GOAT502MEDIA. Our team worked hard to ensure that the website was exactly what LC Hauling needed, and we are proud of the end result. The website has helped LC Hauling to establish a strong online presence, making it easier for potential customers to find them and learn about their services. We are confident that LC Hauling will see a significant increase in business as a result of their new website.
Attention small business owners! It's time to level up your online presence with a cool new website from GOAT502MEDIA. Whether you're starting from scratch or looking to revamp your existing site, we've got you covered. Reach out to us today by filling out the form below!
